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BEAUTY GREECE
希腊美容展
10/31/2026 - 10/31/2026
希腊 Athens
MEC - Mediterranian Exhibition Center
Frequency: twice a year
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Introduction
BEAUTY GREECE is the most important professional beauty service industry event in Greece and Southeast Europe. Since its inception, this exhibition has been successfully held for many editions, accumulating rich industry experience and widespread professional influence. It is not only an ideal platform for Greek beauty professionals to acquire the latest products, technologies, and trends but also an important gateway for international brands to enter the Greek and surrounding markets.
The exhibition is held annually in Athens, attracting renowned brands, manufacturers, distributors, and emerging enterprises from around the world. The exhibition is grand in scale, typically occupying multiple halls of a large exhibition center in Athens, with the number of booths growing year by year and over hundreds of exhibitors. Exhibits cover various sub-sectors of the beauty and hairdressing industry, ranging from high-end skincare products, makeup, perfumes to professional beauty equipment, hairdressing tools, and salon furniture.
As a barometer for the Greek beauty industry, BEAUTY GREECE not only provides opportunities for product display and trade negotiations but also hosts a series of high-level professional activities concurrently, including industry seminars, technical demonstrations, masterclasses, beauty and hairdressing competitions, and trend releases. These events invite internationally renowned experts, industry leaders, and technical masters to share their insights, providing valuable learning and networking opportunities for exhibitors and visitors, helping industry professionals enhance their skills and broaden their horizons.
The exhibition attracts a wide and professional audience, including beauty salon owners, hairdressing salon owners, makeup artists, nail technicians, dermatologists, beauty school students, product distributors, retailers, and investors seeking cooperation. The large number and high professionalism of the audience bring high-quality potential customers and business cooperation opportunities to exhibitors. BEAUTY GREECE is committed to promoting innovation and development in the Greek beauty and hairdressing industry, fostering international exchange and cooperation, and serving as an important bridge connecting the global beauty and hairdressing markets.
Exhibit Scope
The exhibition scope of BEAUTY GREECE is extremely broad, covering various sub-sectors of the beauty and hairdressing industry, aiming to provide professionals with a one-stop procurement and networking platform. Key exhibit categories include:
1. **Cosmetics and Skincare:** Covers facial care, body care, eye care, lip care, hand and foot care, sun protection products, anti-aging products, organic and natural skincare, men's skincare, baby skincare, etc. Specific products include cleansers, toners, serums, creams, masks, body lotions, scrubs, essential oils, etc.
2. **Makeup Products:** Includes foundations, concealers, setting powders, blushes, eyeshadows, eyeliners, mascaras, eyebrow pencils, lipsticks, lip glosses, makeup removers, professional makeup tools, and accessories.
3. **Hair Products, Tools, and Equipment:** Covers shampoos, conditioners, hair masks, styling products (hair gels, mousses, waxes), hair dyes, perming solutions, hair growth products, wigs, hair extensions. Tools include hairdryers, curling irons, straighteners, scissors, combs, hair clips, etc. Equipment includes shampoo chairs, barber chairs, perming and dyeing equipment, hair salon furniture, etc.
4. **Beauty Instruments and Equipment:** Covers facial beauty devices (e.g., RF devices, ultrasound devices, microcurrent devices, IPL devices), body contouring devices (e.g., fat reduction devices, skin tightening devices), hair removal devices, skin analysis devices, nail equipment (e.g., UV/LED curing lamps, nail drills), tattooing and permanent makeup equipment, SPA equipment, professional beauty beds, beauty trolleys, etc.
5. **Perfumes and Fragrances:** Includes various branded perfumes, colognes, fragrance mists, home fragrances, scented candles, essential oil aromatherapy products, etc.
6. **Nail and Eyelash Products:** Nail polish, gel polish, nail stickers, nail tools (nail files, cuticle nippers), nail decorations, eyelash products (false eyelashes, eyelash glue, eyelash extension tools), nail and eyelash salon supplies, etc.
7. **Professional Beauty Services and Solutions:** Beauty salon management software, salon design and renovation, professional training courses, marketing and brand promotion services, disposable beauty supplies, disinfection products, work uniforms, etc.
8. **Health and Wellness Products:** Oral beauty products, nutritional supplements, healthy beverages, aromatherapy products, etc.
9. **Packaging Materials, Raw Materials, and OEM/ODM Services:** Beauty product packaging materials, cosmetic raw materials, fragrances and flavors, and companies providing contract manufacturing services.
Exhibition Fees
No fee information available. Please contact us for a quote.
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Record updated: Jun 2, 2026Correction policy
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Venue Info
MEC - Mediterranian Exhibition Center
希腊 Athens